5 Tips to Landing an American Client with Your FB Profile

Daniel Meyer
3 min readAug 30, 2022

Can your Facebook profile attract potential American clients?

Facebook is a widely-used social media platform. How are you taking advantage of it?

It can be your best opportunity to get in front of American business owners who are looking for virtual assistants. So, when you’re applying for a VA post, you want to make sure that your Facebook is ready to get noticed and browsed by clients. Make a good impression the moment they look you up online.

It’s easier for clients to check you on Facebook, and validate if you are someone they would want to work with and if you will be a good fit for them. Clients need assurance that you will be able to deliver the job on a long-term basis which will save you both time and effort.

Present your Facebook as an extension of your resume that reveals not just your professional side, which is important, but also more of your personality. Facebook business pages or websites can serve this purpose, but American clients might and will look at your profiles, so might as well make the best out of it.

How can you make your profile appealing to clients?

Here are 5 tips that you can do:

  1. Share your story — Your profile should highlight your experiences as a Virtual Assistant, but keep in mind that being a VA is only a small piece of who you are. Clients would also like to get to know you better on a more personal level. Your profile can include personal stories about you, your family, peers, organizations, schools, or communities to which you belong. Share your interests, hobbies, and other characteristics that define you as a person.

Make sure you post your ideas through good pictures or videos that your audience will find interesting. Bring a variety of content to your account that they can relate to and participate in.

2. Include your accomplishments — It is your personal Facebook profile so showcase your accomplishments. Include training, certifications or recent courses you have taken and finished to level up your skill set. Treat the platform with a business mindset. It’s part of your business. This is where you can connect with your prospect clients.

3. Show your personality — When it comes to sharing your personality online, the reality is that you must choose what to display on your account. Are you going to post crazy stuff and negativities? If you want to land good clients, then be mindful of what you share on your profile. You have to make a choice on what you want your prospects to perceive about you. Clients are going to check whether you are the VA they are looking for to work with. With this in mind, decide to share what’s the best content for your feed.

4. Target your niche — Think about the clients you are trying to work with. Your niche as a VA must be aligned with what you post on your account. If you are a real estate VA, then you should share articles and posts that can show your clients how you can help them with their market. Similarly, when you want to work with coaches, authors or trainers, you design how to promote yourself and your services online. Clients are going to hire you if you are a potential VA.

5. Stay connected — Post daily and consistently. You want to show up for your clients. Share your selfies, group pictures with friends, families and other engaging activities that you are spending time on. As you do this, make sure that your profile is a balance of your personal and professional posts. Mix it up with your insights on recent updates on tools or applications which are valuable to your service as a VA.

Want to be a successful VA for American clients using your Facebook account?

Then follow these tips and make your profile do the talking for you!

#sonicva #virtualassistant #facebook #facebookprofile #virtualassistantph

Dan Meyer Sonic VA, which specializes in matching Filipino Virtual Assistants with American Small Business clients and has been a leader in the outsourcing industry since 2011.

Dan is also one of the top experts in Virtual Staffing and has personally trained over 10,000 Filipinos in areas such as virtual assistance, data analytics, business process outsourcing and social media marketing & management.

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Daniel Meyer

At that sweet spot in life where I do what I love, am really good at it and get paid to do it… helping businesses scale using big data & virtual staffing!